About 

         Infatuated by the luxurious lifestyle experienced while visiting Miami, Trevor Edior created a luxury streetwear brand to allow consumers to experience the same sensation he did. HELLOOO means "to welcome'' and the palm trees for the brand's logo represent Trevor's three greatest inspirations; his family in Trinidad, hometown of Los Angeles, California, and his aesthetic appreciation for Miami, Florida.

     Trevor was a former student-athlete whose athletic career was sadly shortened by the Covid-19 pandemic. This motivated Trevor to embark on a journey to make his statement on the world through his artistic passion. This brand was designed to inspire consumers to welcome new opportunities and endeavors in their life.

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